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SaaS Company

Top 10 SaaS Trends: 2021 Edition

The Software as a Service industry has taken the tech world by storm in recent years and is creating a digital transformation that permanently changes the world of technology and software development.

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Types of Investor Funding for Businesses

Types of Investor Funding for Businesses

Most startup owners depend on investors for funding in their new business. As mentioned in this article, there are many types of investors who have their own resources, capabilities, and motivations. You might prefer one type of investor over another depending on the strategy, capital needs and the company’s size. In addition to this, the company preferences would change over time, and the progress of the company would change as well.

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What is Debt Financing?

What is Debt Financing?

Debt financing occurs when a company raises money by selling debt instruments to investors. Debt financing is the opposite of equity financing, which entails issuing stock to raise money. Debt financing occurs when a firm sells fixed income products, such as bonds, bills, or notes.

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How to Finance Your Business: The Starter Guide

How to Finance Your Business: The Starter Guide

“When entrepreneurs are looking for funding options, they are usually not seeking advice such as “crowdfund” or “ask friends and family.” While legitimate funding methods, most companies need something more reliable and in greater amounts than these methods generally provide. At this point, a business seeks more serious financing options from banks, external firms, and even non-profits.”

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SaaS Onboarding Best Practices

SaaS Onboarding Best Practices

Did you know SaaS companies lose 75% of new users within the first week without effective onboarding?

In this article, you’ll learn SaaS onboarding best practices, so users understand how your product can address their needs, solve their specific problems, and wow them with what your product can do for them.

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How to Pitch to Investors

How to Pitch to Investors

A key part of starting your own business is finding funding. As a startup entrepreneur, you must create a convincing argument that will persuade venture capitalists, business owners, potential clients, or other investors to help make your dream a reality. Before you schedule a meeting with an angel investor, here are a few tips to help you craft the perfect pitch.

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Content Marketing For SaaS Companies

Content Marketing for SaaS Companies

Content marketing is an essential strategy for SaaS companies to increase their online presence, establish authority in their industry, and attract potential customers. SaaS companies can create effective content marketing campaigns that

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Happy Holidays

Newsletter – Dec ’23

2023 has been a very exciting year. Expectations for 2024 are even stronger. Evolving and doing new things in new ways keeps us fresh and contributing in new ways. Innovation and change

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Saas Growth Hacks

SaaS Growth Hacks

Traditional growth methods don’t work like they used to. We would argue that unless you have insane amounts of funding, traditional growth marketing is not even possible. Growth hacking is popular because

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