RESOURCES - ARTICLES

RevTek Capital’s resources reflect our commitment to supporting innovative companies‘. Our experts provide professional guidance to navigate the funding process efficiently to build value and growth.

Resources - Articles

Articles

How to Calculate COGS for SaaS Companies

How to Calculate COGS for SaaS: A Founder’s Guide to Smarter Financials and Stronger Margins

Understanding COGS for SaaS is essential for founders aiming to strengthen margins, impress investors, and scale smartly—but getting it right requires clarity. Unlike traditional businesses, SaaS COGS aren’t about materials or factories; they center on the infrastructure, teams, and essential software that directly support product delivery. Misclassifying costs can skew gross margins and mislead stakeholders, hurting your valuation and funding prospects. This guide demystifies what to include (like hosting and support teams), what to leave out (like marketing and R&D), and why an accurate COGS strategy is vital. At RevTek Capital, we help SaaS founders decode these metrics to fuel growth and preserve equity.

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Understanding SaaS Valuation in Today’s Ever-Changing Market

Understanding SaaS Valuation in Today’s Ever-Changing Market

Understanding SaaS valuation is critical for founders navigating today’s funding landscape. Your company’s valuation directly affects your financing options, equity retention, and long-term growth. Learn how RevTek Capital helps SaaS companies grow strategically with funding models tailored to recurring revenue businesses.

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Smarter SaaS Growth Strategy

Preserve Equity While Scaling: A Smarter SaaS Growth Strategy

In today’s SaaS landscape, growth is essential—but it shouldn’t cost you your company. This article explores how SaaS founders can preserve equity and scale sustainably using non-dilutive capital. Learn why traditional VC funding can be risky and how RevTek Capital’s revenue-based financing offers a smarter, founder-friendly path to SaaS growth.

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SaaS Content Marketing Strategy

SaaS Content Marketing Strategy: How to Generate Leads and Drive Conversions

A successful SaaS content marketing strategy does more than attract traffic—it turns that traffic into leads, trials, and long-term customers. This guide breaks down how to create high-converting content at every stage of the funnel, from awareness to retention. Learn how to align your strategy with business goals, optimize for SEO, and use email and social to scale sustainably.

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The Future of SaaS - Unlocking Growth with Strategic Capital

The Future of SaaS: Unlock Growth with Strategic Capital

As global SaaS spending surges toward $390B in 2025, founders face both opportunity and pressure to scale efficiently. From AI-driven platforms to vertical SaaS and no-code tools, the industry is transforming fast. RevTek Capital helps SaaS leaders navigate these changes by providing founder-friendly growth capital—supporting innovation, market expansion, and long-term success without sacrificing equity. Learn how strategic capital funding can unlock growth.

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Newsletter May24

Newsletter – May ’24

As we dive into the vibrant month of May 2024, the SaaS industry continues to evolve with exciting developments and transformative trends. At RevTek Capital, we’re dedicated to keeping you informed and

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