RESOURCES

When thinking about ways to fund your business without giving up equity it is critical to understand the pitfalls and rewards that come with it.

In this article, we are going to explore how to fund a start-up through non-dilutive financing, while outlining the advantages and disadvantages of doing so.

“When you are running a business, you always want to keep a close eye on whether your company is thriving and profitable. For most companies, the number one metric to track is Monthly Recurring Revenue (MRR) but because subscription revenue is the key marker of a Software as a Service (SaaS) business, a different metric is needed to grasp the true health of your company. This is why Net Revenue Retention is one of the most important indicators for SaaS companies.”

Where is SaaS going? From smartphones to virtual reality, we have seen technology evolving so much in the past decade. People have accepted new changes in their life and businesses have found solutions to many of their use cases.This has been possible because of the agile and cost-effective cloud system. And that’s why people are expecting more to further innovate their life.

With the popularity of artificial intelligence, machine learning, and data automation, more businesses are looking forward to integrating these into their SaaS platform. The aim is to use these developing technologies to make the data more manageable, accurate, and insightful.

“One common way for companies to finance a purchase is through debt financing, which has many benefits and risks. In debt financing, a company receives a loan that they make a commitment to repay with some conditions, such as set monthly payments and an interest rate.”

Private equity providers, venture capitalists and investment bankers operate in the same general business climate, working with companies to help provide financing designed to improve operations and spur growth. The three operate along the spectrum of a business life cycle, playing roles in everything from a company’s launch to its initial public offering of stock or acquisition by another company.