RESOURCES - ARTICLES
RevTek Capital’s resources reflect our commitment to supporting innovative companies‘. Our experts provide professional guidance to navigate the funding process efficiently to build value and growth.
Articles
Understanding Cost of Sales (COS) in SaaS: How to Measure, Benchmark, and Optimize for Growth
In SaaS, profitability isn’t just about growing revenue—it’s about controlling what it costs to deliver your product. This article breaks down the true meaning of Cost of Sales (COS) in a SaaS model, how to calculate it, what to include or exclude, and how to optimize it for stronger gross margins. Backed by 2025 benchmarks and practical cost-cutting tips, RevTek Capital shows founders how efficient COS management can unlock faster growth, better funding terms, and long-term scalability.
Founder-Friendly Growth Debt financing verses Equity: A Smarter Path to Scaling Your SaaS Company
For SaaS founders, the choice between debt verses equity can shape the future of your company. While equity means giving up ownership, growth debt offers non-dilutive capital to scale on your terms. With flexible structures tailored to recurring revenue, debt financing is becoming a smarter, founder-friendly path to sustainable growth.
How to Calculate COGS for SaaS: A Founder’s Guide to Smarter Financials and Stronger Margins
Understanding COGS for SaaS is essential for founders aiming to strengthen margins, impress investors, and scale smartly—but getting it right requires clarity. Unlike traditional businesses, SaaS COGS aren’t about materials or factories; they center on the infrastructure, teams, and essential software that directly support product delivery. Misclassifying costs can skew gross margins and mislead stakeholders, hurting your valuation and funding prospects. This guide demystifies what to include (like hosting and support teams), what to leave out (like marketing and R&D), and why an accurate COGS strategy is vital. At RevTek Capital, we help SaaS founders decode these metrics to fuel growth and preserve equity.
Your Guide to Monthly SaaS Recurring Revenue (MRR) – and How to Scale It
Recurring revenue is a key metric for SaaS companies because it provides a predictable and stable source of income. It allows companies to plan for the future and invest in growth initiatives, knowing that they have a steady stream of revenue coming in.
Understanding SaaS Valuation in Today’s Ever-Changing Market
Understanding SaaS valuation is critical for founders navigating today’s funding landscape. Your company’s valuation directly affects your financing options, equity retention, and long-term growth. Learn how RevTek Capital helps SaaS companies grow strategically with funding models tailored to recurring revenue businesses.
Preserve Equity While Scaling: A Smarter SaaS Growth Strategy
In today’s SaaS landscape, growth is essential—but it shouldn’t cost you your company. This article explores how SaaS founders can preserve equity and scale sustainably using non-dilutive capital. Learn why traditional VC funding can be risky and how RevTek Capital’s revenue-based financing offers a smarter, founder-friendly path to SaaS growth.
SaaS Content Marketing Strategy: How to Generate Leads and Drive Conversions
A successful SaaS content marketing strategy does more than attract traffic—it turns that traffic into leads, trials, and long-term customers. This guide breaks down how to create high-converting content at every stage of the funnel, from awareness to retention. Learn how to align your strategy with business goals, optimize for SEO, and use email and social to scale sustainably.
Profitability vs. Growth: How SaaS Companies Can Strike the Right Balance in 2025
Scaling your SaaS company in 2025? Learn how to achieve the ideal balance between profitability and growth, guided by the Rule of 40 and new trends.
Random Select Articles more...
Newsletter – Jan ’24
Newsletter Jan ’24
Many exciting things already underway in this new year. Off to a big start with very high expectations for growth. Of course we keep an eye on the
Maximizing SaaS Business Growth: Understanding EBITDA and Key Metrics
Understanding EBITDA is crucial for evaluating the financial health of Software as a Service (SaaS) companies, as it provides insight into their profitability and operational efficiency. This guide delves into the key
Newsletter – July 2025
This month’s RevTek newsletter dives into what drives real SaaS momentum—clear valuation strategies, intentional scaling, and people-powered partnerships. We break down how today’s market shapes your company’s value, why relationships fuel long-term
Types of Investor Funding for Businesses
Most startup owners depend on investors for funding in their new business. As mentioned in this article, there are many types of investors who have their own resources, capabilities, and motivations. You
We devote the time to understand your accomplishments, circumstances, and opportunities to create a customized debt funding structure to accelerate your growth.
