A Look at the Future of SaaS Investing

future of saas investing

Software as a Service (SaaS) has been one of the steadiest growing industries in the 21st century. As the year 2020 comes to a close, that growth has seen a significant increase at higher levels than could be expected. It is also projected to continue long-term.

Through the uncertainty of a global pandemic, SaaS companies have proven to be an industry that thrives despite current events and market performance. Therefore, SaaS business is the industry to be in, as a provider and as an investor.

Key Features of SaaS Moving Forward:

Lowest Risk

All investors look for opportunities where the risk is minimal with a maximized return, whether venture capital, angel investors, traditional loans, or revenue-based financing. In the past, investors have been wary of jumping into the new and unknown market of SaaS, but there has recently been a refocus. Software companies are now gaining a reputation as one of the highest returning investments with little to no capital loss.

Steady Performance

This year has been a test for SaaS in performance against market turbulence. Not only have most tech companies managed to avoid significant loss during the pandemic, but they have also shown remarkable growth. This is due in part to the fact that most product-based services have turned to some technology savior when faced with business struggles. Using software as a service has proven to be cost-effective as there is an increase in working from home, and the subscription business model grows.

New Innovation

The SaaS industry is continually showing great innovation in offering brand new options that change the face of business in all spheres. A few features to keep an eye on as an investor and SaaS developer are:

  • Cloud-based services
  • Artificial Intelligence (AI) integrations
  • Low/No Code Interface
  • Customizable Features
  • Interconnected Applications

There has never been a more opportune time to step into early-stage development of SaaS business. At RevTek Capital, we desire to help you take advantage of this moment and optimize your business’s growth for a bright future in SaaS. Contact us today at (480) 332-0399 to discuss your future and capital options.

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