How to Calculate COGS for SaaS: A Founder’s Guide to Smarter Financials and Stronger Margins

How to Calculate COGS for SaaS Companies

Understanding COGS for SaaS is essential for founders aiming to strengthen margins, impress investors, and scale smartly—but getting it right requires clarity. Unlike traditional businesses, SaaS COGS aren’t about materials or factories; they center on the infrastructure, teams, and essential software that directly support product delivery. Misclassifying costs can skew gross margins and mislead stakeholders, hurting your valuation and funding prospects. This guide demystifies what to include (like hosting and support teams), what to leave out (like marketing and R&D), and why an accurate COGS strategy is vital. At RevTek Capital, we help SaaS founders decode these metrics to fuel growth and preserve equity.

Understanding SaaS Valuation in Today’s Ever-Changing Market

Understanding SaaS Valuation in Today’s Ever-Changing Market

Understanding SaaS valuation is critical for founders navigating today’s funding landscape. Your company’s valuation directly affects your financing options, equity retention, and long-term growth. Learn how RevTek Capital helps SaaS companies grow strategically with funding models tailored to recurring revenue businesses.

Newsletter – June 2025

RevTek Capital - June 2025 Newsletter

Take a Deep Breath. Recharge and Grow.

This June, we’re reflecting on the power of balance—both in business and life. In this issue, we celebrate FinTech Studios’ fifth funding round with RevTek Capital, showcasing how steady strategic capital accelerates innovation. Plus, explore our new SaaS content marketing guide designed to help you attract leads and convert with confidence. As always, our goal is to help you grow, preserve equity, and build long-term value.

Preserve Equity While Scaling: A Smarter SaaS Growth Strategy

Smarter SaaS Growth Strategy

In today’s SaaS landscape, growth is essential—but it shouldn’t cost you your company. This article explores how SaaS founders can preserve equity and scale sustainably using non-dilutive capital. Learn why traditional VC funding can be risky and how RevTek Capital’s revenue-based financing offers a smarter, founder-friendly path to SaaS growth.

SaaS Content Marketing Strategy: How to Generate Leads and Drive Conversions

SaaS Content Marketing Strategy

A successful SaaS content marketing strategy does more than attract traffic—it turns that traffic into leads, trials, and long-term customers. This guide breaks down how to create high-converting content at every stage of the funnel, from awareness to retention. Learn how to align your strategy with business goals, optimize for SEO, and use email and social to scale sustainably.

Newsletter – May 2025

RevTek Capital Newsletter - May 2025

In our May 2025 newsletter, we spotlight PaxeraHealth’s fourth funding round with RevTek Capital—an inspiring example of what’s possible when funding aligns with long-term growth. We also unveil a new guide: 9 Proven SaaS Growth Strategies to Scale Your SaaS Company. Whether you’re gearing up for your first raise or expanding past $250K MRR, our insights and capital solutions are built to evolve with you. Let’s scale smart—together.