RESOURCES - ARTICLES
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Articles

Founder-Friendly Growth Debt financing verses Equity: A Smarter Path to Scaling Your SaaS Company
For SaaS founders, the choice between debt verses equity can shape the future of your company. While equity means giving up ownership, growth debt offers non-dilutive capital to scale on your terms. With flexible structures tailored to recurring revenue, debt financing is becoming a smarter, founder-friendly path to sustainable growth.

How to Calculate COGS for SaaS: A Founder’s Guide to Smarter Financials and Stronger Margins
Understanding COGS for SaaS is essential for founders aiming to strengthen margins, impress investors, and scale smartly—but getting it right requires clarity. Unlike traditional businesses, SaaS COGS aren’t about materials or factories; they center on the infrastructure, teams, and essential software that directly support product delivery. Misclassifying costs can skew gross margins and mislead stakeholders, hurting your valuation and funding prospects. This guide demystifies what to include (like hosting and support teams), what to leave out (like marketing and R&D), and why an accurate COGS strategy is vital. At RevTek Capital, we help SaaS founders decode these metrics to fuel growth and preserve equity.

Your Guide to Monthly SaaS Recurring Revenue (MRR) – and How to Scale It
Recurring revenue is a key metric for SaaS companies because it provides a predictable and stable source of income. It allows companies to plan for the future and invest in growth initiatives, knowing that they have a steady stream of revenue coming in.

Understanding SaaS Valuation in Today’s Ever-Changing Market
Understanding SaaS valuation is critical for founders navigating today’s funding landscape. Your company’s valuation directly affects your financing options, equity retention, and long-term growth. Learn how RevTek Capital helps SaaS companies grow strategically with funding models tailored to recurring revenue businesses.

Preserve Equity While Scaling: A Smarter SaaS Growth Strategy
In today’s SaaS landscape, growth is essential—but it shouldn’t cost you your company. This article explores how SaaS founders can preserve equity and scale sustainably using non-dilutive capital. Learn why traditional VC funding can be risky and how RevTek Capital’s revenue-based financing offers a smarter, founder-friendly path to SaaS growth.

SaaS Content Marketing Strategy: How to Generate Leads and Drive Conversions
A successful SaaS content marketing strategy does more than attract traffic—it turns that traffic into leads, trials, and long-term customers. This guide breaks down how to create high-converting content at every stage of the funnel, from awareness to retention. Learn how to align your strategy with business goals, optimize for SEO, and use email and social to scale sustainably.

Profitability vs. Growth: How SaaS Companies Can Strike the Right Balance in 2025
Scaling your SaaS company in 2025? Learn how to achieve the ideal balance between profitability and growth, guided by the Rule of 40 and new trends.

How SaaS Founders Can Unlock Higher Valuations Without Sacrificing Equity in 2025
As SaaS businesses evolve, recurring revenue models are key drivers of valuation. Check out his article on how to leverage the power of SaaS subscription-based strategies to accelerate your company’s growth and investor appeal.
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How SaaS Founders Can Unlock Higher Valuations Without Sacrificing Equity in 2025
As SaaS businesses evolve, recurring revenue models are key drivers of valuation. Check out his article on how to leverage the power of SaaS subscription-based strategies to accelerate your company’s growth and

Capital Budgeting for SaaS Growth: A Modern Approach
Effective capital budgeting is essential for driving sustainable growth in the Software as a Service (SaaS) sector, as it helps companies evaluate investments and allocate resources efficiently. This post highlights key techniques,

SaaS Content Marketing Strategy: How to Generate Leads and Drive Conversions
A successful SaaS content marketing strategy does more than attract traffic—it turns that traffic into leads, trials, and long-term customers. This guide breaks down how to create high-converting content at every stage

Increased Demand for Collaboration Software: Powering the Future of Remote and Hybrid Work
Discover how remote and hybrid work models are driving demand for collaboration software tools. Learn how SaaS innovations and RevTek Capital are shaping this evolution.
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